{"id":45854,"date":"2026-04-01T07:01:46","date_gmt":"2026-03-31T23:01:46","guid":{"rendered":"https:\/\/www.chachathe.com\/about-cha-cha-the\/"},"modified":"2026-04-07T12:13:20","modified_gmt":"2026-04-07T04:13:20","slug":"about-cha-cha-the","status":"publish","type":"page","link":"https:\/\/www.chachathe.com\/en\/about-cha-cha-the\/","title":{"rendered":"About Cha Cha TH\u00c9"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t

<\/p>\n\t\t\t\t\n\t\t\t\t\t<\/sr7-adjuster>\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t

About CHA CHA TH\u00c9<\/h1>\n\t\t\t\t\t\t\t

Tea as we know, it is from southern China, it is one of the cultural roots of the Han culture. Its golden color has seduced Asia, as well as western countries which consider it to be a symbol of social status and taste: Fortnum & Mason in the U.K. and Mariage Fr\u00e8res in France are well-known examples. Japan sharing with us many cultural traits, has undoubtedly perpetuated the tradition of the ceremony of Tea, while adding the spirit of Zen into it. Although in Taiwan, we pride ourselves to be a country of cultural sophistication, however, until now, there was not any significant Tea brand of our own, positioned on the international stage.

Wang Chen Tsai-Hsia, Designer in Chief, founder and soul of SHIATZY CHEN, has always dedicated herself to the renewal of Chinese fashion. After 30 years of leadership in the world of fashion, she spent more than 2 years of reflection to create a new brand \u201cCha Cha Th\u00e9\u201d in a different field, hoping to found new inspiration in developing Chinese esthetics. <\/p>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t

Our Products<\/h1>\n\t\t\t\t\t\t\t

Inspired by \u201cNature\u201d as a health concept, we have chosen 36 enjoyable and fashionable teas, inviting our client to the experience of Tea Tasting. Oolong of Alishan, for example, is vastly appreciated by both locals and foreigners; Oriental Beauty, a tea produced in Taiwan (Formosa) only, was one of the favorite for Queen Victoria, its sweet scent is full of seduction. As for the techniques of tea making, we have also combined the best of western and Chinese practices in terms of quantity, temperature and time control, all these in combination with \u201csur mesure\u201d CHA CHA tea utensil inspired by the designs of the five best pottery factories of the Song Dynasty. With CHA CHA TH\u00c9, drinking tea becomes a colorful experience, as well as a journey between Eastern and Western culture. Perpetuating timeless tradition, CHA CHA TH\u00c9 makes you to listen to the calm and subtle music of Nature.
<\/p>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t

Mission statement
<\/h1>\n\t\t\t\t\t\t\t

Deeply moved by the timeless tradition of the Han culture, CHA CHA\u2019s founder, Mrs. Wang Chen Tsai-Hsia, has dedicated her life and her work to the renewal of Chinese culture. Indeed, \u201cCHA CHA TH\u00c9\u201d is not only about tea, it is about perpetuating the beautiful and tasteful values in China. As the poet Huang Ting-Jian so nicely put it, we would like to introduce you to Chinese culture, in a way such as \"The breeze is still, yet we are fascinated; Spring is silent, yet Nature is renewed.\u201d <\/p>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t

The Store<\/h1>\n\t\t\t\t\t\t\t

Located in the eventful atmosphere of the Da-An Road, CHA CHA \u2013 The Store is a peaceful and green oasis hidden in the middle of the city. At first sight, visitors will be intrigued by the sumptuous interior, seduced by the \u201cSHIATZY\u201d cultural touch.

\tWorld renowned architect Johannes Hartfuss designed an original space for CHA CHA \u2013 The Store. On display in the entrance are Mrs. Wang Chen\u2019s personal collection of antiques, the interior made of oak subtly suggests the cherished value of humility in Chinese culture, making for a space full of poetry. Also by one of the greatest contemporary interior designer, Jaya Ibrahim, CHA CHA \u2013 The Store has this distinctive style, combining western and Chinese influences. Entering this place decorated with Satin Sheen Gold and Dark violet, one can forget about the anxiety of life, and simply admire the beauty of a wall made of tea bricks.
<\/p>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tkeyboard_arrow_right<\/i><\/sr7-txt>\n\t\t\t\t\t\t\tkeyboard_arrow_left<\/i><\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t<\/sr7-carousel>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t